Marketing Research Associate (MRA)

Overview

The SMstudy® Certified Marketing Research Associate course is tailored to anyone interested in knowing various marketing methods; learning key concepts in Marketing Research as defined in the SMstudy® Guide; and gaining a basic understanding of the Marketing Research framework that helps to conduct marketing research and to analyze sales and marketing data. This course is included in the Free Subscription.

Upon completion of the coursework, the SMstudy® Certified Marketing Research Associate exam will validate your basic understanding of Marketing Research. On passing the exam, you will be accredited as a SMstudy® Certified Marketing Research Associate. You will also be awarded 10 PMI approved PDUs.

Certification

Heading

SCMR-A

Prerequisites

Experience

None

Education

None

Target Audience

Anyone interested in knowing more about Marketing Research

Cost of Exam

USD $0

Exam Format

  • Multiple choice
  • 40 questions
  • One mark awarded for each correct answer
  • No negative marks for incorrect answers
  • 30 questions must be answered correctly to pass
  • 60-minute duration
  • Online unproctored exam

Audience Profile

Anyone interested in knowing more about Marketing Research can enroll for this course and exam for free.

Prerequisites

There is no formal prerequisite for this course.

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