Digital Marketing Professional (DMP)
Overview
SMstudy® Certified Digital Marketing Professionals facilitate well-planned digital marketing strategies to meet the targets set by the overall Marketing Strategy. Given the nature of the constantly evolving online world – with new channels developing with greater frequency, and audiences exploring new sources of online content- Digital Marketing is one of the most crucial aspects of sales and marketing.
A SMstudy® Certified Marketing Strategy Professional is able to define all marketing activities that use electronic devices connected to the internet to engage with customers.
Successful candidates will be awarded the SMstudy® Certified Digital Marketing Professional certification by SMstudy after passing the exam.
Certification
SCDM-P
Prerequisites
Experience
None
Education
Preferably SMstudy® Certified Digital Marketing Associate
Target Audience
Anyone who is interested in becoming a Digital Marketing Professional
Cost of Exam
USD $300
Exam Format
- Multiple choice
- 100 questions
- No negative marks for incorrect answers
- 120-minute duration
- Proctored online exam
Audience Profile
This certification is appropriate for anyone interested in becoming a Digital Marketing Professional.
Prerequisites
There is no formal prerequisite required for this certification. However, it is preferable to complete the SMstudy® Certified Digital Marketing Associate certification and study the recommended processes in the SMstudy® Guide – Digital Marketing book before applying for the SMstudy® Certified Marketing Strategy Professional certification. All required resources are provided as part of the online certification course.